More people than ever before are able to express themselves on Twitter, Facebook, Instagram, Tumblr, Medium, YouTube, Pinterest, and countless other social platforms. All of that is great.

But there a few reasons why I’m sad about the decline of independent blogging, and why I think they’re still worth fighting for.

Ultimately, it comes down to two things: ownership and control.

Last week, Twitter announced they’re shutting down Vine. Twitter, itself, may be acquired and changed in some terrible way. It’s not hard to imagine a post-Verizon Yahoo selling off Tumblr. Medium keeps pivoting, trying to find a successful revenue model. There’s no guarantee any of these platforms will be around in their current state in a year, let alone ten years from now.

Here, I control my words. Nobody can shut this site down, run annoying ads on it, or sell it to a phone company. Nobody can tell me what I can or can’t say, and I have complete control over the way it’s displayed. Nobody except me can change the URL structure, breaking 14 years of links to content on the web.